Simple, transparent pricing

Choose the receptionist your business needs.

Start with reliable AI call answering and move up as you need website chat, call recordings, helpful links, advertising insights, and live business context.

Built for normal small-business receptionist usage.

Essential

Best for small businesses that need dependable call answering and customer detail capture.
$99 /month
  • ✓ AI receptionist
  • ✓ Business call answering
  • ✓ Appointment and booking assistance
  • ✓ Voice selection
  • ✓ 50+ languages
  • ✓ Call summaries
  • ✓ Business FAQs and service information
Start Essential
MOST POPULAR

Growth

Best for growing businesses that want stronger follow-up and more ways to convert conversations.
$249 /month
  • ✓ Everything in Essential
  • ✓ Website chat
  • ✓ 7-day call recording
  • ✓ SMS summaries to different teammates
  • ✓ Up to 5 helpful links during calls
  • ✓ Better customer follow-up workflows
Start Growth

Scale

Best for businesses using paid advertising or frequently changing operational information.
$499 /month
  • ✓ Everything in Growth
  • ✓ 14-day call recording
  • ✓ Live Google Sheet/Doc context
  • ✓ Advertising conversion reporting
  • ✓ Advanced business context
  • ✓ Designed for more complex operations
Start Scale
Service is designed for normal SMB front-desk and receptionist usage, not high-volume call-center operations.
Which plan fits?

Start with what your business needs today.

You don't need every feature on day one. Choose based on how much customer interaction you want your receptionist to manage.

ESSENTIAL

“I mainly need someone to answer.”

Ideal if missed calls are your biggest problem and you need professional answering, common business information, caller details, and summaries.

GROWTH

“I want more calls to turn into action.”

Choose Growth when you want website chat, recordings, links, and better routing of summaries to your team.

SCALE

“Our information changes constantly.”

Scale is designed for businesses that need live operational context or want stronger visibility into advertising-driven phone leads.

Plan comparison

See what's included.

Every plan provides a professional AI receptionist. Higher tiers expand what happens around the conversation.

Feature Essential Growth Scale
AI receptionist ✓ ✓ ✓
Business call answering ✓ ✓ ✓
Appointment / booking assistance ✓ ✓ ✓
50+ languages ✓ ✓ ✓
Call summaries ✓ ✓ ✓
Website chat — ✓ ✓
Call recording — 7 days 14 days
SMS summaries to different teammates — ✓ ✓
Helpful call links — Up to 5 Up to 5
Live Google Sheet / Doc context — — ✓
Advertising conversion reporting — — ✓
Why businesses use TheLineGuru

The price of one missed opportunity can be higher than your plan.

TheLineGuru is designed to help your business stay responsive when you can't personally answer every call.

Answer more calls

Give callers an immediate response instead of sending them directly to voicemail.

Capture useful details

Get the caller's reason for reaching out and the information your team needs for follow-up.

Keep your team focused

Let your receptionist handle routine conversations while your team stays focused on customers and work already in progress.

Pricing FAQ

Common billing questions.

The pricing shown above is the monthly subscription price. Any additional setup or special implementation requirements, if applicable, would be disclosed before purchase.
Yes. As your business needs change, you can move to a plan with additional receptionist capabilities.
Plans are intended for ordinary small-business receptionist and front-desk usage. They are not intended for high-volume call-center or bulk outbound calling operations.
Your receptionist can help callers reach your booking process and supported plans can send helpful booking or scheduling links during the conversation.
No special receptionist hardware is required. Your setup will determine how incoming business calls are routed to your AI receptionist.
Subscription and cancellation terms will be outlined in your account and Terms of Service. Your customer portal will also provide access to your subscription information.

Stop letting important calls go unanswered.

Choose your plan, tell us about your business, and build an AI receptionist designed around the way your customers call.

Build My Receptionist →